Her name quite literally means “earth,” and she is the personification of the earth. Hlóðyn could be another name for her (from the Voluspa) as well as Fjörgyn being generally considered by most scholars to be another name for Jord, serving an indentical function in both lore and in skaldic poetry.1 She is attested in Gylfaginning, Skáldskaparmál, and Lokasenna. Because the word jord simply refers to earth, not all instances of this word necessarily indicate Jord the embodiment of earth.
She is consistently referred to as the mother of Thor by Odin, both by the name Jord and by the names Hlóðyn and Fjörgyn. She is also regarded to be the daughter of Nöt or night by Annar, which simply means “second” or “another” (though her father’s name can also be found in the variant form Ónar or Ónarr, meaning “gaping”). In Skáldskaparmál she’s additionally referred to as the “rival of Frigg and Rind and Gunnlod,” though no stories are preserved about Jord so it can only be inferred that this is in reference to her status as one of Odin’s many lovers.
Due to the lack of lore about Jord, many scholars believe that she may not have been worshiped as a deity, so much as passively recognized as the personification of the earth. The lack of surviving stories about Jord is hardly an indicator that there were never stories about her, however. We know that much of the lore was lost through history and the conversion, and it is possible that this included lore around Jord, perhaps even stories detailing Thor’s conception and birth.
Because so little is known about Jord, it’s a little hard to pick out what might be a good offering to her. Since she is the personification of the earth, instead of offering something tangible in this ritual I strongly suggest making a donation in her honor to an environmental organization which focuses specifically on soil health. Here are a list of 15 possible organizations to look into: https://foodtank.com/news/2019/12/15-organizations-creating-healthier-soil-to-save-the-planet/ I ended up donating to Soils, Food and Healthy Communities for its hands-on assistance of small farms and independent farmers. Bonus: in their donation form they have the option to dedicate the donation, which is a nice perk when donating as an offering!
If money is too tight for this to be an option, then I might try to stick with making a simple food offering, such as buttered bread, which can be buried and subsequently integrated into the soil. If your ritual space is indoors and you have minimal outdoor access, then a simple offering of milk, mead, beer, or wine to be left on your altar for a day and night cycle before being disposed of in a manner appropriate to your practice (or mindfully consumed at the end of the ritual, whichever works best for you).
When you have your offering, ritual space, and time picked out and you’re ready to begin, go ahead and ready your ritual space in whatever way best suits you and your practice. When you’re ready, kneel over your offering to Jord, bow your head and place your arms/hands in a position of reverence and say:
“Hail Jord, Floor and base of winds’ hall
Hail Jord, Mother of Thor
Hail Jord, Sea of the animals
Hail Jord, Daughter of Night
Hail Jord, Daughter of Onar
Hail Jord, Rival of Frigg and Rind and Gunnlod
Hail Jord, Mother-in-law of Sif
Hail Jord, Sister of Aud and Day
Hail Jord, Earth’s Body…
“I call on you Jord to receive my offering of reverence, gratitude, and love. Today I bring to you this gift of _____.
“I come bearing great reverence for the majesty of your body which sustains us—this earth which is both Jord the Bride of Odin and Ymir’s flesh. I come bearing great gratitude for all of the gifts you have given me Jord. I offer you my gratitude for [list the gifts you have received from the earth here—this should be earnest and from the heart]. I come bearing great love for you, Jord, for all of this and more.”
If you have anything you wish to ask of Jord, be it to share wisdom with you, to assist you with something, or anything else, you may do so now. In my own ritual, I took time here to thank make specific thanks to her for assisting me in other ritual and magical workings in which I’ve called on her for aid.
When you are done, if you have a physical offering, lift it over your head. If you don’t have a physical offering, lift your hands over your head and say:
“Hail Jord, Odin’s Bride!
Hail Jord, Mother of Thunder!
Hail Jord, Giver of Life!”
If you have an intangible offering, vow that offering to Jord here, such as: “In your honor I will gift a token of my time, energy, and resources to the health of the soil which is your body. May you receive this gift, may it please you well.”
If you have a drink which you will be ritually and mindfully consuming, do so now. If you will be burying a food offering, do so now. Otherwise, place the offering on the altar where it will be staying for a day and night cycle.
Bow, placing your forehead on the ground with your arms outstretched before you, palms down to the ground. Thank Jord one more time as you are grounding out any extra energy raised in the course of this ritual as one final offering, then rise and bid Jord farewell.
Ritual complete, you may now go about clearing and closing out your ritual space in whatever way best suits you and your practice. As always, be sure you take some time after for snacks, hydration, and journaling about your experience with the ritual.
1Lindow, John (2002). Norse Mythology: A Guide to Gods, Heroes, Rituals, and Beliefs. Oxford University Press. p. 117